Interview|Scholar Zhi Feina: Thinking of Huabiao Award Nomination

    On May 22, the nomination list for the 18th and 19th China Film Huabiao Awards was officially announced. The 56 shortlisted films and their main creators will compete for the two Huabiao honors respectively. The China Film Huabiao Award is a government award for Chinese film, sponsored by the National Film Administration and organizes the selection and awards. The awards ceremony will be held on May 23.

    According to reports, the 18th and 19th China Film Huabiao Awards will respectively set up excellent feature films, excellent rural-themed films, excellent minority-themed films, excellent children-themed films, excellent youth film creations, outstanding actors, and outstanding actresses. , Excellent Screenwriter, Excellent Director, Excellent Film Music, Excellent Cinematography and other awards, summarizing and rewarding Chinese film creation. The nomination list brings together excellent Chinese film works with profound thoughts, artistic heights, and audiences' love over the past four years, focusing on the achievements of Chinese film creation in the new era and the vision of Chinese filmmakers.

    It is worth mentioning that the list of nominations this time is composed of two scholars, Jin Ze, host of CCTV-6 Movie Channel, Yin Hong, vice chairman of the China Film Association and professor of the School of Journalism and Communication of Tsinghua University, and Zhi Feina, professor of the Chinese Academy of Arts. , in the special live broadcast of CCTV-6 Movie Channel, it was announced live in the form of oral broadcast.

    Zhi Feina said in an interview with The Paper, "The 18th and 19th China Film Huabiao Awards were supposed to be held in 2020 and 2022, but they were postponed to this year because of the epidemic, so the list itself The amount of information revealed was enormous.”

    The following are her comments on this, presented in the oral form of the interviewees.

    On May 22, Jin Ze, host of CCTV-6 Movie Channel, Yin Hong, vice chairman of the China Film Association and professor of the School of Journalism and Communication of Tsinghua University, and Zhi Feina, professor of the Chinese Academy of Arts, jointly announced the shortlist for the Huabiao Award.


    Most of the films nominated for the two Huabiao Awards have considerable recognition among the audience, and everyone is familiar with them. It can be said that the audience has voted with their feet. Taking "Nezha: The Devil Boy Comes into the World" as an example, the number of viewers was 141 million, which is equivalent to one out of every ten Chinese. Even the opera film "The Legend of the White Snake·Love" has a certain popularity among ordinary audiences. Unlike the individual films in the previous Huabiao Awards, the audience may not know for the first time until they are nominated.

    "Nezha: The Devil Boy Comes into the World" poster

    There are three major film awards in China: the Huabiao Award is judged by the government, the Golden Rooster Award is judged by experts, and the Hundred Flowers Award is judged by ordinary people. The Huabiao Award largely embodies and represents the principles and policies of the Party and the state to guide the film work. What kind of responsibilities do you hope the film will take? What role does it play? It also shows hope for innovations and breakthroughs in which aspects of the film in the future, and the guiding role is obvious.

    From the design of the awards, we can see that the three major awards have their own emphasis. The Hundred Flowers Award is based on audience votes, focusing on how to recognize film works, actors, directors, and screenwriters from the perspective of the audience; the Golden Rooster Award is based on expert selection, and has made detailed designs for film art categories. Awards, Editing Awards, and Recording Awards; while the Huabiao Awards, in addition to film and individual awards, also list awards such as outstanding rural-themed films, outstanding minority-themed films, excellent children's-themed films, and outstanding youth film creations. It reflects the superiority of the socialist system and the core values of socialism, reflects and embodies the measures and characteristics of the party and the country in rural work, national unity work, and care for the next generation. policy.

    From the list of the two nominations, it is not difficult to see that it reflects the new development direction after the official establishment of the National Film Bureau in 2018. At the same time, it is also a concentrated expression of the achievements of the industrialization reform of Chinese films in the past 20 years.

    In terms of the artistic expression of the main theme film, it can be said to be the concrete embodiment of the "four self-confidence" in the film category. The road of the main theme film that we have been exploring for many years has gradually formed a stage of continuous breakthroughs in creation, consensus in the academic circle, foundation among the masses, and uniqueness that cannot be copied internationally.

    For example, "Chinese Captain", "My Motherland and Me", "Heroes of Fire", "The Wandering Earth", "The Climber", "Chinese Doctor", "My Fathers and Me", etc., they reflect the happiness of the people from different angles After the sense of gain has been significantly improved, they have a high degree of recognition and sincere support for the principles and policies of the party and the country, as well as for the development and progress of the country. The artistic effects, economic effects, cultural effects, and communication effects of these films are incomparable to any other art category.

    "The Wandering Earth" "Captain of China"

    In terms of film industrialization exploration, take "The Wandering Earth" as an example, it is the pioneering work of Chinese heavy science fiction films. From story script to digital production, from technological breakthrough to industrial practice, from scientific rigor to artistic completion, it is a concentrated expression of China's comprehensive national strength at the level of film creation, and it is also a leap forward in the industrialization of Chinese film.

    In terms of telling Chinese stories well, films such as "White Snake: Origin", "Nezha: The Devil Boy Comes into the World" and "Jiang Ziya" in the field of animation are all based on traditional Chinese culture. They use unique creative perspectives, exquisite picture composition, The smooth character design and the powerful computing power behind it have made obvious progress in artistic expression. This also makes their audience no longer limited to teenagers, but has a relatively high coverage among audiences under the age of 50. These excellent cartoons have also been released in Japan, a world-recognized animation powerhouse, which has attracted a lot of attention, showing the strong momentum of the revival of domestic cartoons and the rise of Chinese comics.

    In terms of small and medium-budget films, we can find many bright spots: there are not only "Zhou Enlai Returns to Yan'an" and "Deng Xiaoping's Trail" which show the images of great men, but also "Musician" which shows the life story of the outstanding artist Xian Xinghai, and reform "Huang Danian" with an open theme, "The Island Keeper" showing the spirit of a model worker, "The Era of a Thousand Hectares" with a rural theme, and "My Himalayas" with an ethnic minority theme. The investment volume of these films may not be very large. But they all show the progress of the country and society from various angles.

    "Island Guardian" poster

    There are also films like "I'm Not the God of Medicine", "Youth in Youth", "Miracle Stupid Child", "Teacher Good", etc. They all focus on small people, and some are marginal figures in society. The creators of the film have really bent down, went deep into life, rooted in the masses, did not avoid real problems, did not avoid the challenges of life, and did not avoid the ill-fated fate, allowing the audience to regain face after watching the film. The courage to live.

    Reality-themed works "Miracle·Stupid Child" and "I'm Not the God of Medicine" were both well received and well received

    In our country, film is both a cause and an industry. This requires filmmakers to focus on market benefits and give priority to social benefits when creating a work, so that the two can be combined and unified. The film itself has commercial, artistic, and technical aspects, and besides these three, there is also an ideological aspect that plays a leading role. A film can be successful, it must have the combination of these four factors.

    Although there are still various challenges, the overall recovery trend of the film industry is still good. Chinese films will continue to be the vanguard and play the role of commandos in the journey of building a cultural power.


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